15 Best Growth Hacking Techniques & Ideas (Infographic)

To some, “growth hacking” might seem like the latest buzzword for “marketing.”

But growth hacking is much more than a buzzword and requires absolute focus on one thing: Grow as fast as possible.

This clever phrase was coined by Sean Ellis (click here to learn more) and has been popularized by fast growing startups. But growth hacking is not just for startups, it’s for smart marketers and forward-thinking businesses.

That’s why I want to share my the best 15 growth hacking techniques and strategies for you to use for your business

Bonus Download: Grab my step-by-step checklist that will show exactly you how to execute one of the most effective growth hacks from this infographic.

15 Best Growth Hacking Techniques & Ideas

tweet-this-final

Click here to view the full sized version of this infographic.

1. Tap into 3rd Party Audiences

When you guest blog, get solid backlinks, connect with influencers and get press coverage, you’ll tap into well established audiences that you can use to quickly grow your own.

 

2. Leverage 3rd Party Platforms

Identify and sign up for websites, directories, apps, etc. that already have the audience you want. It may even be as simple as signing up for local directories like Yelp or finding the perfect niche forum.

 

3. Target Your Competitor’s Fans

A clever trick to quickly find, engage and connect with your target audience is to look at the people who are following your competitors on social media. That way you know those people will be interested in what you do.

 

4. Create Content For Your Buyer Journey

Don’t just create valuable content. Create content that satisfies the questions and concerns people have at each stage of the buyer journey in order to get people to say “yes” each step of the way.

 

5. Create Page Specific Content

Also known as a “Content Upgrade”. This is a highly effective way to get more leads from your website by offering people content that’s specifically related to the page of your website they are on.

 

6. Build a List of Targeted Emails

Email is still the highest converting marketing channel. Even with a small list of the right people, you can convert sales. The bigger your list, the easier it is to get more paying customers.

 

7. Nurture Leads Automatically

Just a few hours of writing lead nurturing emails can enable you to sell for years. Companies that automate lead nurturing see on average a 10% increase in revenue and 451% increase in leads.

 

8. Personalize The Experience

30% of Amazon’s sales come from recommendations. Which proves that when you create contextual experiences, you can increase sales because you’re giving your customers exactly what they want.

 

9. Cart Abandonment Notifications

68% of shopping carts are abandoned before a sale is completed because people are so easily distracted. Bring them back using email reminders to alert them of their abandoned cart.

 

10. Host Contests

AppSumo was able to get 140,000+ subscribers in 10 months by promoting contests and giveaways. By collecting entrant contact info, you’ll be able to grow your email lists at lightning speed.

 

11. Build An Exclusive Community

Burberry’s ecommerce sales surged 50% year-over-year by building their own online community. They attract new people and engage customers by curating user-generated content by using a unique #hashtag on social media.

 

12. Reward Sharing and Referrals

People are 4X more likely to do something when a friend tells them to. That’s why when you give free bonuses for sharing content or store credit for referring a friend you can significantly amplify word of mouth.

 

13. Retargeting Ads

Bring visitors back to your website after they leave with ads that follow them to other popular sites and social sites. Retargeting ads can increase brand searches by up to 1,000% and website visits by 720% after 4 weeks.

 

14. Use Your Data

50% of businesses find it difficult to attribute marketing directly to revenue results. That’s why analytic tools are crucial for analyzing your marketing channels to identify the ones that perform the best, so you can make adjustments to improve your ROI.

 

15. Do Things That Don’t Scale

If all else fails, success and growth can come from hustling. It will require hard work, creativity, planning and good execution. You can’t just sit in your fish bowl waiting for people to come to you.

 

Additional Growth Hacking Resources

 

Here’s What To Do Next…

Now that you’ve read my most actionable growth hacking strategies it’s time to take action.

Your next step is to answer the following question:

Which growth hacking technique are you going to try first?

Or maybe you’re not sure if growth hacking will work for your business?

Either way, leave a quick comment below.

Bonus Download: Grab my step-by-step checklist that will show exactly you how to execute one of the most effective growth hacks from this infographic.
Brian Downard
bdownard@eliv8group.com

Brian Downard is the author of this blog and Co-Founder of ELIV8, a consulting firm that helps entrepreneurs and business leaders grow their revenue in a digital world. Brian writes about strategy, marketing, leadership and being an entrepreneur.